Google Ads management
Google Ads management that cuts waste before it compounds.
Most Google Ads accounts buy the right intent on paper and leak budget on the wrong searches in practice. We audit the tracking, rebuild the structure around qualified demand, and eliminate wasted spend before we touch a single bid.
$105 to $29
Cost per lead, Johny Watches (luxury retail)
12.48x
ROAS, Titan Walk-In Coolers (B2B industrial)
20%
Budget recovered from wasted spend on day one
How we manage accounts
We audit before we optimize. Most agencies skip the first step.
The first week is always the same: pull the last 90 days of spend and qualified outcomes, audit every conversion event before touching budgets, review search terms for waste, and produce a cut, fix, test list. The account does not get new campaigns until the current waste is mapped.
Common questions
What does a Google Ads agency do?
A Google Ads agency manages your paid search campaigns, including account structure, keyword targeting, bid strategy, conversion tracking, ad copy, and ongoing optimization. A competent one focuses on qualified outcomes for your business, not just cheaper clicks or higher click-through rates.
How much does Google Ads management cost in Canada?
Management fees typically range from $500 to $3,000 per month depending on account size and scope. We charge a flat fee, not a percentage of spend, so our incentive is always to make your budget more efficient rather than to grow it for its own sake.
How long does it take to see results?
Accounts with existing spend history typically see efficiency improvements within 30 days. New accounts need 60 to 90 days for the bidding system to gather enough conversion signal. We focus first on fixing waste and tracking before scaling, so cost per qualified lead usually improves before volume grows.
Is PPC better than SEO for my business?
Google Ads captures intent that already exists. If people are actively searching for what you sell, paid search gets you in front of that demand immediately. SEO compounds over time and has lower marginal cost at scale. Most businesses benefit from both, with paid search covering short-term demand and SEO building a longer-term organic base.
Start with the audit.
Before any management engagement, we inspect your current Google Ads setup: budget leaks by campaign and keyword, tracking gaps between platforms and your CRM, and the first decision your account actually needs. No commitment required.